Help centre / Your website

Read your Overview and Stats

What each number on Overview and Stats means.

Overview (last 7 or 30 days) and Stats (7, 30 or 90 days) show four numbers:

  • Visitors: people who came. Stats also shows the share on phones.
  • Join clicks: clicks through to your members site. Not sign-ups.
  • Click rate: join clicks per visitor.
  • Verified their age: the share of visitors who unlocked the site.

Green or red shows the change against the same number of days before.

Stats also has:

  • Join clicks a day, a line for each site.
  • Where join clicks come from: home page, scene pages, performer pages, photo sets and so on.
  • Top scenes by join clicks.
  • Banners: join clicks per 100 visitors. A rough guide: not every visitor sees every banner.

Overview also shows split tests with a winner, what's running, each site's status, and What's showing now (banners, Featured and pre-releases on sale).

Numbers update every hour. Click ↻ for the latest. A yellow note at the top means a site couldn't be reached.

Learn more: Reading your website stats

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